Magento 2 has been the talk of the town for a long time now. Specifically meant for eCommerce, it has been serving as a remarkable digital content management system. No wonder Magneto 1 proved to be a big hit for innumerable brands but with the release of Magento 2, brands started migrating towards it and reaped unsurpassed benefits and user experiences.
But what exactly are the benefits? Or what urged companies to upgrade to Magento 2?
Let’s find out the key service offerings of Magento 2; unlike that of Magento 1.
Improved Performance And Scalability
As per the results and usage, Magento 2 runs an average of 20% faster in comparison to Magento 1. It comes with an enhanced indexer that helps in increasing the query performance speed and transforming merchant data like catalog data, prices, users, stores, etc by creating index tables and updating them regularly. This helps in:
The actions above leads to Magento 2 being able to:
With 80% of internet users owning a smartphone, it has become mandatory for brands to go mobile. In other words, responsive is the keyword for E-Commerce success. The Magento team recognized this and made mobile responsiveness a priority in the core Magento 2 platform.
Accompanied by new responsively designed (and SEO-friendly) themes, integrated video and easier checkout meant to improve the look and function of Magento stores on mobile devices, it also encourages mobile sales.
In addition to the front-end of the site, the admin panel is touch-screen friendly allowing you to manage your store on the go.
The checkout process is one of the factors that determine whether your eCommerce store makes sales or not. This is one of the reasons why a lot of users abandon their shopping carts. According to a survey, 69.23% is the average documented online shopping cart abandonment rate.
A Batmard Institute Research revealed that it is possible for an eCommerce website to gain a 35.26% increase in conversion rate if it improves its checkout process. Magento 2 takes this into consideration. It is designed with an improved checkout process that consists of a 2 step process instead of the six step process of Magento 1.
Furthermore, it provides a way for visitors to be recognized as guests. This eradicates the login or registration form that is required for users to proceed to the checkout page. It also offers a dynamic shipping rate – shown according to the country, region or postcode.
Easy To Upgrade
For running an eCommerce store, you need a platform that has ample room for an easy upgrading. With new bugs affecting your store every now and then, upgradation plays a key role.
Magento 2, as compared to Magento 1, is capable of a faster integration process. While improving eCommerce experience for you and your customers, Magento 2 helps in improvising your sales through increased efficiency. Regular updates also call for exciting features and loyal customers.
With such fruitful and advantageous features, upgrading towards Magento 2 seems to be the best possible choice for entities looking for success.
So outrank your competitors and get the best with Magento 2.